Wednesday, April 27, 2011

Enjoy The Ride - the philosophy of life, and road safety.

very rarely does a ROAD SAFETY ad really make you think so deeply. this ad transcends the road and enters your life.
its a philosophy of life, applied to the road.

beautifully made, well written and thought out and a brillinat brilliant voiceover!

Enjoy the Ride is a Road Safety Council of Western Australia initiative, brought to you by the Office of Road Safety. Our aim is to show Western Australian drivers that there is an alternative to speeding -- on the road and in life. And it's a better way.

all views expressed belong to an opinionated dickhead called Pushkaraj Shirke. If you have differing views, feel free to share them or visit

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